What is a
beneficiary?
A beneficiary is a 501(c)3 nonprofit or any public or
private Washington
state school. Beneficiaries receive the donation portion of each community rebate. Each
Community Cardholder can designate up to four beneficiaries on their Community Card.
What areas of
concern do the beneficiaries focus on?
The beneficiaries are organized into 12 different areas of
focus that correspond to economic, social and environmental concerns. The 12 areas can be mapped to a number of
different frameworks that are focusing on social and environmental
responsibility. For example:
The three E's - equity/equality, economy/employment,
ecology/environment
The four capitals - Natural capital, built capital, social
capital, personal capital
The areas of focus are based upon WiserEarth definitions and:
Who are the
beneficiaries?
Click on the Areas of Focus above to see the beneficiaries in each category.
These beneficiaries were chosen by the program partners because they represent a
large number of constituents.
We want to get as many community cards distributed as quickly as possible.
How will beneficiaries receive the donations?
Each beneficiary receives their donations on a quarterly
basis.
Does it cost anything
to be a beneficiary?
No. There is no cost
to be a beneficiary.
What do beneficiaries
commit to do?
Beneficiaries commit to promote the program to their constituents. In
other words, to receive the donations beneficiaries
commit to actively promote the program focusing on three promotional strategies:
1. Media and publicity
2. Community events
3. Member communications
How do new
beneficiaries get added to the program?
The initial beneficiaries will cover the first 18
months of the program. During this period any cardholder can nominate any 501(c)3
nonprofit. After 18 months, we will use "smartocracy" to vote on who
should choose the next round of beneficiaries. You can learn more about
"smartocracy" here.
